Friday, March 19, 2010

How to Improve Cash Flow & Profits Through Good Accounting

One of the most important things a small business owner needs to do is to focus on what he or she is best suited for. In almost all cases it is not accounting and finance. However, it is very important for the business owner to understand the business’s finances; cash flow, profit margins and financial position (assets to liabilities). It is how they bridge the gap between operations and finance to create new levels of efficiencies for more profits and cash. The main resource in the production of revenue for architectural firms is the human resource. Holding your production team accountable for their responsibilities is not only a good sound business practice but the right thing to do for everyone.

We will teach you why it is important to track the production hours to invoicing and to payroll, and how this information can be used to measure job profitability and architect efficiency. We will teach why and how payroll can accelerate your invoicing process to improve cash flow. We will show you how setting up timesheets will improve job profitability for time and material jobs and fixed fee contracts. We will explain the importance of tracking project subcontractor and reimbursable costs at the accounts payable entry level. We will also help you uncover key business practices that will lead to new cash and new profits.

Anthony Mar, Allied Member has over 25 years of experience in executive management of accounting, tax and strategic corporate financial planning. His experiences include tenures as Chief Executive Officer, Chief Financial Officer, Controller, Tax Accountant and Internal Revenue Service Agent. He currently designs, develops and implements strategic financial and transition plans for many clients in the San Francisco Bay Area and across the country. Mr. Mar is a graduate of The University of San Francisco. He received Bachelor of Science Degree in Accounting and Finance.

Rachel Scalise, CPA has worked in the accounting industry for over 15 years. She has served as Accounting Supervisor, Audit Associate, Senior Audit Associate, Senior Financial Analyst and Program Controller with Price Waterhouse. Her background in public accounting provides a framework that allows her to identify and resolve complex accounting issues. Rachel has worked extensively in “hands on” accounting positions, including budget preparation and analysis and the development and implementation of internal control systems. She received her Bachelor of Science degree in accounting from Santa Clara University.


Lunchtime Learning Pleasanton: How to Improve Cash Flow & Profits Through Good Accounting

Presented by Anthony Mar, Allied Member and Rachel Scalise, CPA of Anthony Mar Advisers.

Time: Noon - 1:30pm

Location: Dahlin Group, 5865 Owens Dr., Pleasanton

Contact: 510/464-3600

Cost: None; this program is open to all. Please RSVP.

1.5 CES LUs

For more information: 510/464-3600

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